Marketing Account Manager Resume Example & Writing Guide

Marketing Account Manager Resume Sample

Summary

Experienced and highly motivated Marketing Account Manager with 5 years of experience in managing brand campaigns and developing successful marketing strategies. Proven track record of providing exceptional client service and achieving measurable results.

Education

Bachelor's degree in Marketing, XYZ University
Certified Digital Marketing Professional, Digital Marketing Institute

Professional Experience

ABC Agency

Marketing Account Manager | 2018 - Present

Develop and implement strategic marketing plans for clients, resulting in increased brand awareness and revenue growth.
Manage client relationships and provide exceptional customer service, resulting in high client satisfaction rating.
Collaborate with cross-functional teams to create and execute successful marketing campaigns across multiple channels, including social media, email, and digital advertising.
Analyze and report on campaign performance and provide recommendations for improvement to clients.

XYZ Agency

Digital Marketing Manager | 2016 - 2018

Developed and executed digital marketing campaigns for clients across various industries, resulting in increased website traffic and lead generation.
Managed Google AdWords and social media advertising campaigns.
Provided clients with regular reports on campaign performance and recommended optimizations for improved results.

Skills

Marketing strategy development
Client relationship management
Digital advertising
Google Analytics
Social media marketing
Project management

Expert Tip

Avoid Personal Pronouns

Your resume is a formal document. Avoid using personal pronouns like 'I', 'me', or 'my'. Instead, start your sentences with verbs.

Marketing Account Manager Resume Writing Guide

Introduction:

If you are interested in pursuing the role of Marketing Account Manager, your resume should exhibit your experience and abilities in marketing, account management and client services.

Resume basics:

Your resume should be well-organized and easy to read.
It should start with a summary that highlights your particular expertise and skills.
Be sure to include your contact info at the top of the page.
List your skills and experience in reverse chronological order.
Include relevant education and certifications.

Summary:

Your summary should be concise, yet powerful.
Focus on your highest achievements to date and any industry-specific expertise you have acquired.
Make sure you use keywords related to account management and marketing as most of today's companies use an automated application tracking system to screen resumes.

Experience:

List your work experience in reverse chronological order, making sure to highlight your accomplishments and quantifiable achievements.
Emphasize your ability to generate leads, grow accounts, close deals, and retain and expand existing customer relationships.
Mention past experience with developing and executing marketing programs, events and campaigns.
Include bullet points that show your expertise in areas such as client relations management, customer engagement and account strategy development.
Mention any experience with team management that may be relevant to this role.

Education and certification:

List your educational qualifications and any relevant certifications in marketing and account management.
Include any courses or specializations that could be important for this particular role.
Don't omit your graduation year, as this information is required by most companies.

Conclusion:

Your Marketing Account Manager resume should demonstrate that you have the necessary skills and experience to help an organization retain and expand their customer base. Utilize the resources at your disposal to make your resume stand out and catch the attention of hiring managers in your field!

Common Resume Writing Mistake

Not Including a LinkedIn URL

Not including a LinkedIn URL could mean missed opportunities. Many hiring managers expect it and it can provide more detailed information than your resume.

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